Annual review
Surrey Environment Partnership
April 2020 – March 2021
Activity and achievements 2020-21
The annual review contains the programme of countywide initiatives that were coordinated and funded by the Surrey Environment Partnership in 2020-21. Read it below or download a PDF of the report.
Foreward
Background
Our aims
Performance summary
Our approach for 2020-21
Activity and achievements 2020-21
- Managing Surrey’s waste
- Responding to coronavirus
- Influencing national strategy
- Building our data and intelligence
- Improving recycling at flats
- Contamination reduction
- Watch Your Waste campaign
- Collection crew safety campaign
- Data driven interventions
- Harnessing the power of pestering
- Encouraging composting at home
- Getting real about nappies
- Surrey Recycles search tool and app
- Recycling guides
- What happened to Surrey’s waste
- Digital channel development
- Reducing fly-tipping
- Reducing single-use plastics
Managing Surrey’s waste: Surrey Recycles search tool and app
The Surrey Recycles online search tool and app allows Surrey residents to find out how to recycle or dispose of items where they live. This helps to ensure that the right things go into the right bins to increase recycling and reduce contamination.
Residents simply enter their postcode and an item name to receive results that tell them the best thing to do with it. The app is available from the Apple and Google Play app stores while the online tool is embedded on most Surrey council websites and on SEP’s website. It is also available in eight other languages as well as English.
During 2020-21, more than a quarter of a million searches took place and there were 3,352 downloads of the phone app, an increase of 53% on the previous year. This was the result of dedicated communications campaigns designed to promote the tool and highlight specific contaminants during the year.
Additionally, during 2020-21 further information was added to the search results including links to Terracycle recycling schemes, zero waste shops and relevant pages of the SEP website, such as leftover recipes.
We also switched to the new version of the app, which enabled us to add links to the new report, ‘What happened to Surrey’s waste, 2019-20’.
Campaign evaluation highlights
- 135,447 visits to the search tool webpage.
- More than 32,000 first time users of the tool.
- Digital ads seen over 10 million times.
- Almost 300,000 video views.